Ready to Start a Podcast?
At first glance this may seem like an odd blog post on a nutrition website . . . but here’s the connection. People constantly ask me how I got on as an international radio show host, best selling author, and now a television personality. It all really started by getting my voice out there.
Back then a podcast was a new thing and few people were listening. But they have grown so much in popularity. Best of all, with a little help, anyone can create a podcast. Most of us figured it out through trial and error . . . lots of errors. It can be costly and frustrating!
That’s what led me to decide to introduce you to my friend Marie Grace Berg. She is helping people learn to create their own podcast – very successfully. Right now she is offering a FREE ebook to learn the top 3 mistakes people make when starting a podcast and how to avoid them.
Learn for Free From Marie Grace Berg
Marie Grace Berg honed her podcasting skills after interviewing more than 500 women entrepreneurs in her daily podcast, Today’s Leading Women.
Now she helps purpose-driven entrepreneurs grow their business and expand their influence through podcasts.
Her clients rave about how adding a podcast in their mix has skyrocketed their lists, connections, influence, and bottomline.
She’s on a mission to help 1,000 purpose-driven entrepreneurs launch their podcasts by 2017.
She’s a 20-year veteran nurse who has traveled all 7 continents, including Antartica, and now lives in two countries Norway and California. To learn more, visit http://PodcastProfitSystem.com
If You Have a Message – Get It Out There
A podcast is a great way to get your message – any message – to the masses. It’s just fun and easy! Here’s a sneak preview of what Marie is offering in her FREE ebook:
Mistake # 1: Not being clear of your NICHE
A NICHE refers to two things: the WHAT and the WHO
WHAT are you going to podcast about and for WHOM are you going to podcast to?
Being clear on these two is so important because this is where everything that you do moving forward with your podcast depend on. It is so important to know who your ideal listener is aka, your “avatar” because you’re going to be talking to him/her in everything that you do.
You will not be attracting the right people to your podcast if you’re talking to the wrong people.
When you’re talking to the right people, you don’t have to convince them of the value you’re providing them because they already know they want it.
Mistake # 2: Not having a clear MARKETING strategy
This is probably one of the biggest mistakes I see people make when starting a podcast. They see someone making lots of money with their podcast. They got excited. They launch their own podcast. They assume, they’ll get thousands of downloads the first day. And make money right away. But days passed by, and nothing happened!
Why? Because they miss the critical component that of having a clear marketing strategy.
Have you ever heard about “put it out there and the money will come”? It doesn’t happen. Period.
You need a solid marketing strategy to get those hoards of people to listen to your podcast.
Mistake #3: Not having a clear MONETIZATION strategy
Finally, the biggest mistake so far is not having a clear monetization strategy.
This is a killer!
Could you imagine expecting to make money without knowing where that money will come from?
This happens all the time. And more so in the podcasting space. Very few podcasts out there have monetization strategy. Let alone from day zero. And it’s a big mistake. It’s a tragedy. And I want to change that. You don’t need to wait for 3 months, 6 months, gazillions of downloads before monetizing your podcast. You can begin on day one as soon as you launch!
FREE Podcast Tools
Not only is Marie giving away her Free ebook, she has a 3-step blueprint on how to create a podcast that she will share in a FREE upcoming webinar.